‘Being a partner with Kids Pass has allowed us to grow our ticket sales tactically without having to perform as many direct consumer offers. Using a closed user group such as Kids Pass allows for a steady stream of visitors throughout the year, the beauty of using a closed user group like this means you can use them to react to your own business needs and draw in sales where needed especially in those off peak dates. The team at Kids Pass are extremely helpful and will work around you to maximise any opportunities while protecting your brand and image’ Kids Pass have grown redemptions by a staggering 119% vs 2018 and we wouldn’t be without them’

Ben Ireson
Trade Sales Manager – Drayton Manor Theme Park